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Free guide · Growth Playbook

The 3-phase plan from chaos to scale

The framework we run with trade businesses to go from flat-out to freed-up, in the right order, so you don't build on sand.

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PF

From Pat Fong: 5 years in construction tech (ex EstimateOne, Plexus, RateMyAgent, Manalto), a year running a trade business, and 100+ websites built.

The playbook · three phases, built to run in order

Each one only works once the last is solid. Score yourself, then start at the right phase.

Phase 1
Foundation

Job management, a basic CRM, and accounting that doesn't bleed at month-end. The bit most owners skip, and pay for later. You can't scale chaos.

Systems that hold
Phase 2
Growth

The marketing that actually moves the needle: a website that converts, real local SEO, and a sales process that runs without you holding the phone.

Leads that convert
Phase 3
Scale

Team and delegation. Hire the right person first (not another operator), train to your standards, and get out of the business's day-to-day.

A business that runs without you

Find your phase. Then run the plays.

Score yourself honestly and start where you actually are, not where you're guessing. Free, no credit card.

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