Websites, automation and AI that replace the admin running your trade business.
15 min · Free · You'll leave with a plan
Sound familiar?
SEO blokes. $97 websites. Facebook ads. 12-month lock-ins. Your mate's nephew with a laptop. Everyone's pitching you something — and none of it fits the business you're actually running. You don't need another opinion on what to buy. You need to know what's worth spending on first.
You need someone who works out what fits — and only sells you what does.
The right next step
Be honest. The right next step depends on where you're starting from.
No website yet, or one you hate. Working out where to spend and what's worth doing first.
Leads are inconsistent. Your site isn't doing its job. Time to get the fundamentals right.
Business is running but admin is eating you alive. You want systems that replace roles, not just tweak them.
From lead to invoice
Four stages. One connected system. We wire them together so leads flow through to paid work — without falling through the gaps.
Lead
Search · Referrals
Website
Capture · Convert
Job Management
Tradify · Fergus · Jobber · ServiceM8
Accounting
Xero · MYOB
Our software partners
We work with Xero, Tradify, Fergus and Jobber — the platforms your trade business already runs on, wired together as one system.
These are the platforms our clients run on — we know the workflows, the quirks, and how to get you unstuck fast when something breaks.
How we work
Three steps. No surprises, no 50-page proposals, no lock-in contracts.
Book a consult. We listen first. No pitch deck, no upsell — we work out what'll actually move your business forward.
Websites in 4 weeks. Automation that fits your trade. You stay on the tools — we build the system that runs around you.
No lock-ins. No hostage tactics. You own the website, the domain, the data. We're here when you need us — not before.
A client story
“Pat at ServiceScale helped my business extremely well. By helping us cut down admin time and post inspection work from 30 minutes a job to 2 minutes a job. He also set us up to maximise the technology and software we were using, and introduced us to some other software that made our lives and work much easier and more efficient and productive.”
— Tom Davidson, Pool Barrier Certification
More results
“10/10 Above and beyond expectations. Great communication (and patience!). Pat designed the website I envisioned and then some.”
— Melody McKnight, Google review
“Pat really helped us by creating scalable systems that allowed the business to grow without creating a mountain of admin. I can spend more time focusing on meeting new clients and growing the business. Highly recommend to anyone struggling to grow their trade business.”
— Open Close, Trade business
The person behind ServiceScale
I work with trade and service businesses because I understand the grind — and I've seen exactly what breaks when you try to scale without the right setup.
No account managers. No offshore handoff. You talk to me, and the work gets done.
20+ years building tech. Started as a junior web developer in 2005.
Before you book
Book a consult. 15 minutes. No pitch deck, no pressure — just a straight answer on where to start.
15 min · Free · You'll leave with a plan